Make-to-order #Hashtag for your brand.

Advertisement copies, billboards, and print-ads are radically changing on how they were presented earlier and how they have been transformed over the years with the infusion of technology and social media. The impact of these phenomenon’s have had a deep impact on brands and marketers and their capacities to market a product.

Branding and advertising
Right hashtags for your business

One of the key ways to improve social media engagement is creating a hashtag which helps consumers get more knowledge or information about a new or existing product or service.We now have social media handles and hashtags (#) as an added copy to the other details.

A hashtag could be anything, a branded term, a phrase or a call to action. A #hashtag is a specially crafted term used to relate with a particular brand and giving consumers a new way to associate, discuss, interact and get in touch with your business on a social platform.

A special way to describe the hashtag is a way of building your brand and establishing it further in the minds of the audience and making an unforgettable, long-lasting impression.

The benefits of creating hashtags is optimization of the brand and its online presence in the digital technology.

  1. Optimizing your brand and making the products and services more discoverable within the industry – It’s important to optimize and use keywords as hashtags after careful research and pertaining to your industry, making your brand more discoverable.
  2. Increase traffic – More often, now people have started using hashtags as a method to search on current topics and discussions on social media especially so on Facebook, Twitter and Instagram. Once your brand is more visible on social media platforms it will automatically lead to more social media and website traffic.
  3. Create Brand Advocates – Hashtags are a great way of improvising and trending your brand amongst the brand advocates and more consumers tend to believe and have a special attachment to their reasoning compared to what businesses have to say about their own brand.
  4. Hashtags analytics – Hashtags are an effective way to know how your SEO and keyword search pertaining to the industry is influencing customers’ choices and building an impression on your brand. It’s an effective way to know which hashtags are working and which ones aren’t.
  5. Hashtags across different social media platforms – Hashtags are usable across all social media, be it Facebook, Twitter or Instagram and equally effectively so, the cross-channel network and promotions could be on the same subject and context across the different platforms.

But the question remains; how do you come up with the effective hashtag which is a sure shot winning one?

Reinstating the fact that the right hashtag builds and improves traffic, clicks and engagement. It is important to list your end goals before starting your social media strategy.Your end goals for creating a hashtag could be this or one of the many.

1.Increase social media visibility for your brand or a particular product or service from your brand.

  1. Increase your brand engagement and audience interaction on social media
  2. Find hashtags related to your business and industry
  3. Increase the clicks on particular hashtag link
  4. Hashtag analytics is useful to understand and measure the total reach and for SEO purpose.

Hashtags for different social networks

TwitterHashtag is a Twitter invention and this is what makes it a perfect platform for discovering new/current trends, engage in conversations and know all major happenings across the globe. Tweets with hashtags can be linked and every tweet can have a hashtag and a link and are helpful in directing customers to the marketing pages.

Searching on twitter with a particular, unique, keyword branded hashtag makes it simple and easily discoverable. This perhaps is one of the key reasons for many a business to develop social media campaigns on Twitter.

Instagram – The hashtags form a part as a caption along with the picture, which is a great platform to host contests, promotions and other visual content. With up to a limit of 30 hashtags to form a part of your post, Instagram is a great boost and marketing platform for your brand.

Facebook – On Facebook hashtags are categorised based on popularity and date used, more relevant to current and ongoing topics.

Hashtags have to be relevant and unique to your business, creating the right vibes and relativity with your audience.

It is important to create hashtags which are

1. EASY TO REMEMBER

  1. NOT TOO LONG
  2. PERSISTENT AND CONFORMING WITH YOUR BRAND

It is also important to avoid posting your hashtag too frequently, else it has the risk of losing its relevancy, its always best to plan a specific period of time and number of hashtags and gain insights into their usage. One unique hashtag has the power of leveraging your brand.

We at Zweezle develop unique social media strategies keeping in mind the brand and industry the product or service belongs to. Ask us how?

Do let us know your experience in creating a unique hashtag for your business.

 

 

 

 

 

 

 

Why is your website not giving you all the rights and highs ? – PART 4

Website design and development is a crucial aspect while determining the organizations overall growth and understand how and what an organization deals with. In continuation to our blog series on website rights and wrongs! Here’s our next; last set of list to associate with your websites.

website design and development
Why is your website not giving you all the rights and highs? – PART 4

Rule no 13

A great call-to-action but is it really getting your customers there?

So all seems to be working fine and you have set up a great call-to-action to get your customers clicking through it but does it really have the same offer with what the call-to-action actually offers?

There’s nothing more frustrating then coming to something else then what was promised to the customer.

What to do?

Do not play with your potential customers, once they get offended they would not want to come back to get cheated again. It would hurt your reputation as well as your conversion rates.

Rule no 14

Internal linking and it’s not user-friendly?

Internal links are helpful for readers and websites alike leading to important and relevant information and improve the organic ranking for important pages within the website.

Make sure the internal linking is done correctly, where the content is yet reader-friendly without over-doing it, not marked to irrelevant pages and linking strange phases within the copy.

What to do?

Include internal links only to relevant pages on your website that will add to enhance the reader’s experience, and include that link on the anchor text that makes the most sense. 

Very important to note that the links open to a new tab in the browser and not on the same window.

You surely don’t want your visitors drifting away without reading all of your website details.

Rule no 15

Image sliders which take a long time to load!

Image sliders work when you want to showcase a lot of picture details in an efficient manner yet saving space. Image carousels should be efficient and load quickly without a new page to load every time a user clicks on the next image.

What to do?

Make sure when clicking on images, it is efficient and the page doesn’t load an entirely new web page as this can increase page load time by several seconds every time the webpage loads and the rule of the thumb is the longer the website takes to load, the more the people will abandon it. Keep it quick and easy while adding written text with each slider.

This blog, is our conclusion on the series –  Why is your website not giving you all the rights and highs? Tell us how effectively you have implied these and managed to get the right results from your website and you may also get in touch with Zweezle for all your website queries, with a strong team of website designers and developers we will help you in designing or enhancing your website to give you your desired results. Get in touch at www.zweezle.in | contact@zweezle.in

Why is your website not giving you all the rights and highs ? – PART 3

User-experience and user-design are important elements in designing your website and add great value in increasing leads, sales and creating the right backlinks. This Part-3 in our next series further emphasises these points.

Web application development
Why is your website not giving you all the rights and highs ? – PART 3

Rule no 9

It contains copied and keyword — stuffed copy

What makes a great to read website is the way the content has been written for different sections of the website and how appealing, interesting and captivating it is for the reader.

What is certainly most required for the website is the way the reader feels about it. Does it provide relevant information the audience is looking for without same repetitive content in different terms and words and does it qualify with google algorithms ?

Just to qualify your website with best of google page rankings doesn’t mean you should be stuffing your content with keywords for the sake of SEO.

What to do ?

While keywords are crucial to drive SEO success, stuffing your content with keywords makes for a bad reader experience and will only be penalized by google and probably pushed few ranks down.It’s important to effectively research on the kind of website you wish to develop for your company and stick to relevant keywords while writing content for the website.

Rule no 10

Missing social sharing buttons on website content ?

You have fun, interesting and informative content on your website and you want your website to reach a great number of people to sell more of your brand; but what causes the hurdle ? Say someone wants to share something from your website and doesn’t find any button to do so !

What to do ?

Social sharing buttons make it easy for your readers to share your content on social networks because they don’t have to manually copy and paste your URL and compose a tweet. And easy social sharing options means your content gets more visibility, which means more site traffic, better search engine rankings, and more lead generation opportunities.

Rule no 11

No blog ?

An important question to answer when creating your website is, “What value does it bring to my audience ?”; once you get this sorted you will realise that for a website to constantly work well, it should provide valuable information the audience is looking for, and to keep them re-visiting back to your website.

What to do ?

If you do not have a blog you are missing out on important opportunities to intrigue your visitors and on ranking placements.Create a blog and share valuable information so your audience knows you well before they get into a deal with you. Also, sharing important information gives your audience a sense of security and makes you as an organization more trustable.

Rule no 12

Your headlines/titles say a different story from your paragraph 

A well crafted title could even turn a boring, disinterested person leaving the website to stay back and check the website.A good title is what makes a person to stop-by and read through what you have written and once you have caught them, make sure the content is worthy enough to the reader who was engrossed with the title.

What to do ?

While you have caught the reader’s attention, makes sure the content you deliver is also worthy to the title you have created.

Imbibe and share with us on how you have worked on these for your website and catch up on the next series, next week, with the last part on “Why is your website not giving you all the rights and highs ? – PART 4”

Why is your website not giving you all the rights and highs ? – PART 1

All search engine optimisation, social media marketing or inbound marketing activities are aimed at getting more traffic to the company website, leading to more call to actions and ultimately more sales. User – experience is of paramount importance when the website is in question, and one of the important elements to be borne in mind.

What makes a visitor sit back and navigate your entire website or annoy and cringe him to get off it?

Remember poor user-experience can cause high page abandonment rates, poor organic search listing positions, low visitor-to-lead conversion rates, and a plain ol’ bad reputation.

So here, in this blog we have compiled a what-not-to-do list when you are planning to design your website so you have a handy guide on what you should be expecting from well-designed websites as a site visitor or a business entity planning to develop your website.

web development company Bangalore

Rule no 1.

When it takes forever for the website to load!

Decreasing attention spans and lowering patience levels makes it harder to keep visitors hanging on to the website. It there’s a delay in website loading it reduces customer satisfaction, affecting conversion rate and brand perception more so for the mobile users who may be relying on slower net connections but would blame it on the brand and the content provider instead of their mobile service providers.

What to do?

Optimize your site’s load performance, which may be impacted by image size, code, videos, and other factors, we at  Zweezle have designed some of the best sites for our clients and we could help you with one.

Rule no 2.

When your website is not user-friendly optimised for mobile users.

Have you ever had to pinch into the screen to zoom and read the content of a website better ? Or scroll from side to side to read the website? These may be just simple examples as to why the website may not be optimised for the phone. May 1, 2016, brought in a major google algorithm change, according to which websites which are not mobile-friendly will severely be penalised in terms of google ranking and strengthen the ranking signal of mobile-friendly websites. it is to improve the web-browsing experience for mobile-users and if the site is not optimized for mobile devices it may result in losing out significantly in the organic search rankings.

What to do?

Do you think you can afford missing out on all these opportunities? Can you really afford to miss out on all that traffic and all those sales? Absolutely NOT. It is important to get your website right, optimize it for your mobile-users and have a responsive design in place.

Rule no 3.

No proper website navigation

When a potential customer visits your website and wants to know your brand, company, and product offerings better; is the website usage friendly? In terms of how to go about? Where to go? What their next steps should be?

A lot of small businesses seem to miss out on leads and sales and this is not because their call to actions were poorly written, but because their websites didn’t provide any direction or ask where to click?

What to do?

Bring out clearly the value of what you do and provide as a company by including a clear headline copy, jargon-free content and a clear primary call-to-action that shows visitors how to take the next steps — be it subscribing to your blog, getting a free trial of a service or a freebie product, watching a video or any other action you expect visitors will perform on your site.

Rule no 4.

Excessive pop-ups blocking the website

Imagine your reading a website content and there’s a pop-up, okay you cancel it and you scroll down for another pop-up and further you shift to another column of the website and there it’s again, annoying? Hell yeah! Many of these could even lead you on a guilt trip, “No thanks, I am not interested to improve my website”

What to do?

Use the pop-ups in right moderation in specific places as you may think to be important.

Make them “interesting” – Using pre-specified information based on different types of visitors, whether they’ve visited your site before or whether their at a certain stage in the buying cycle and target them specifically.

Track your Call-to-action for effectiveness and validness and assess the number of views and clicks along with how many submissions the pop-up actually leads to, on each call-to-action (CTA), to determine the efficacy. Based on the performance, you may have to consider editing or removing it to give your users a better-experience.

Use attention-grabbing or exciting CTA content without making your visitors feel remorse about cancelling a particular pop-up.

An alternative to pop-ups? How about slide-in CTAs like small banners; those that slide in from the side or bottom of the page with a call-to-action.They are less flashy and allow the user to continue using the site without hindrance.

Let us know how you have efficiently managed to optimise your website and ask us how we could help you with developing a stimulating, user-friendly website and while you are at it, wait for our next series on this blog topic.

Innovative methods to stay ahead in Digital age.

Our future depends on our ability on how quickly we grasp the new incoming trends, and digital innovations and make them a part of our life both professionally and personally. Our idea and thoughts behind a particular innovation and how we further spur the innovation. Businesses more so, have shifted from the de facto mode to functional mode, adopting and embracing new trends and technologies within their business.

Digital Marketing
The digital age

Remembering KODAK, a magnanimous 128 years old company, which had to, unfortunately, file for bankruptcy owing to multiple reasons for its failure. So what went wrong ? Once a great inventor failed to innovate.
4 big lessons to learn from the historical epic camera company KODAK.

1. Always keep a watch on “The next big thing” – While it’s absolutely essential to capture your existing market and cater to their requirements, it is also crucial to forsee what’s coming up next within your industry. – Stay alert!
2. Don’t forget where your roots are – It’s good to reinvent yourself when it’s time to change, but in the midst of change one should not forget what your core offerings are and what has got you to the position where you are right now. Balancing is the right thing!
3. Technology changes, but what value you offer should not – Technology and innovation go hand in hand and it is important to take notice of what is appealing to the customers as per the digital age. What may be working for you as a company may not be what the customers are looking for, make sure your product offerings are valuable for customers’ choices.
4. Stay flexible and be quick to respond to changes – In this age of complex data and ever-changing information, the ability to make smart decisions and in real-time is more important to growth than conservative techniques which have “always” worked in the past.

Markets are constantly changing and with massive industry shifts and eroding business models, technology offers opportunities to stay in the game.

Here are five ways you can develop to be more innovative.

1. Curate ideas, content, processes – Strong curation skills lead to more innovative ideas since curation requires more filters, organisers, selection and presentation using professional or expert knowledge, be better at it through constantly experimenting and trials, deciding what works best. It could be a strategy, a business process or a client solution.
2. Broaden your horizons and get out of the ruckus – don’t always follow the hood, because even the hood follows someone, it’s time to be that someone; by constantly innovating and acknowledging new innovations or by being that innovation.Make a concerted effort to broaden your horizons, it could be a new conference you are attending or a new form of appraisal review for your company. By looking into new things it leads to knowledge building, which could be incorporated in one of the business verticals. Best ideas come from businesses which may be as diverse from yours.
3. Skip the synopsis, why not read the whole article? – It’s easy to just read the summary of the article and more so with all the important elements highlighted makes it all quicker to just glance over the article. Many times, this could be just good enough to what information you may require.But innovative thinking requires you to go beyond just superficially skimming things, more like a jack of all trades, master of none. To achieve mastery in a subject one should be clear in the knowledge matter it is pertaining to. You may never know, a particular line in the article may get you thinking then what the synopsis or summary couldn’t do.
4. Use technology strategically and mindfully, technology has its own rules. – What may work for one organisation may not work for you, even if you may work in the same industry. Facebook, Twitter, Instagram or the other plethora of social media tools and channels will only work when they are executed in the right manner keeping in mind with the company strategies.Sometimes harnessing simple changes within the fixed company standards and policies yields some big, major, positive changes.
5. Communication and articulation lead the way – Some big companies fail to incorporate great strategies just because of worn out and outdated communication strategy. One cannot provide value unless one cannot articulate ideas clearly and effectively.It is important to have effective communication in place, to achieve the right goals as communicated and have an effective feedback system.

In order for innovation to occur, there has to be a cultural ecosystem in place which has rewards for curiosity, encourages learning from failure and promotes diversity in choices.We at Zweezle believe, innovation in every client project we take up, whatever the services may be and however big or small the size of the company be. Our services include media and video production, professional photography, web and mobile development, digital branding and lots more.

Digital Trends you need to embrace now ! – Part 2

Following our series on Digital trends, after the Part 1 on the series,this part 2 blog write up focuses on digital innovation the internet is treading towards, to create specific action-oriented approach as per the brand and company requirements.

digital marketing agency
Digital-Marketing-Trends

Read on further to understand how these strategies work.

  1. Pinterest – Target based on interest

One of the newest game strategy in social media and internet marketing is Pinterest, stepping up majorly in the internet marketing zone and as their tagline rightly states “Join Pinterest to discover and save creative ideas”, marketers cannot afford to miss this one. With the all new feature set in, that of buyable pins it turns wishes and dreams true quite literally really. Pinterest is coming up with the all new feature called Animated Cinematic pin, which are set in motion when a user scrolls and the motion stops when the user scrolls over, with complete control if you want to watch a particular video or not.

With this animated pin feature, brands will be able to target a specific person based on their interest; making users a part of this experience.

2. The merge between technology and healthy living

The way health and fitness has been propagated over the years has been specifically gripping.This is where digital marketers can grab the opportunity, with people specifically searching for health related information and taking vital decisions related to their own health.

Being healthy and maintaining it is a big boost in the fitness sector, and now it’s become as simple as wearing a piece of technological device or an app on the smart phone. What’s even more surprising and beneficial is the data you will be generating with these technologies, which can be put to further use to retarget the customers and know their precise preferences.

3. Multi-channel = multi-sales 

An approach to multiply sales seeking to provide customers with a seamless shopping experience, whether the shopping is through online – from a desktop or mobile device, by a telephone or a physical store. Digitally re-marketing to “in-store customers” is where the twist lies in.Based on consumer’s browsing history, it is important to target the customers with the right message, at the right time, in the right place.

4. Happy consumers will always market and endorse your brand.

When your friend tells you, how wonderfully a particular product worked for him, chances are you want to try it yourself. Marketers should be using the exact phenomenon to their advantage, User generated content works wonders for a lot of brands when brands use and share their customer’s experiences it works in positive way creating a ripple effect. Let your target audience market your brand for you and use platforms such as Youtube, Pinterest, Instagram, Snapchat and many more as your marketing channels.

5. Content marketing to Remarketing 

Well content marketing is by all an integral part of every brand strategy, be it in any form – blogs, e-books, white papers, videos, infographics and many more.The twist in the tale is how to convert your site visitors who have checked your content and recapture the viewers who checked and read the content on your site, blogs or social media; but have failed to purchase from your site or haven’t filled a lead form.This is where content remarketing works same as retargeting, wherein visitors can be tagged and retargeted with content after they leave.This gives an immense and worthwhile opportunity to talk to people who are already interested in your product offerings.When something pops up when they are watching youtube videos or reading mails, it helps to catch their attention.It acts as a reminder thats sends them back to the site and probably initiates the buying process.

With such exciting options to explore and try out digital marketing trends in different areas, it becomes a creative and stimulating experience to see your brand in its true limelight and amass all the success strategies to move your brand higher in the competition and value strategy.We at Zweezle, aim at building your brand with the right strategies be it in the areas of video production, digital branding, photography, or just about anything to make your brand work right for you.

Digital Trends you need to embrace now ! – Part 1

We are exposed to a digital world constantly, with new digital innovations and technologies. Products and services created by companies are constantly intertwined with these digital innovations to bring forth to customers a stimulating and impressive one-of-a-kind experience.

New products and services are no longer limited to store visits or even word-of-mouth, but internet has revolutionised and bring about a radical change with multiple devices, platforms and social media channels being a part of daily life, even every minute.

Let’s look at some of these new inclinations and new digital innovations the internet is leaning towards and grab these opportunities.

digital marketing services
Digital Trends for Current Businesses

1.Tried googling on Facebook and twitter?

Imagine socialising and knowing current trending news and information bites on the go, simultaneously. Well, it turns out that Facebook search option helps to find all current ongoing information so you know whats trending currently across all the segments, be it anything. With new stronger search capabilities, it becomes easier to get information on the click of a button within social media as businesses and brands with Facebook pages will get an automatic visibility and boost making them more publicly aware.

With the Facebook messenger app, it becomes easier for businesses to interact directly with their customers and for the customers to buy online through the app, without even having to go through the e-commerce trail.

Twitter helps to interact directly with businesses and help receive instant clarifications and consumers can post their grievances and get solutions to their requests.

2. Snapchat – The new advertising game, with a clause.

A new video/photo messaging app that allows users to take pictures, record videos, add text and send to one of the contacts, it took the social media by storm with millions of pictures, videos being sent monthly. It was an absolute assumption that this would be taken in by businesses as the next in thing to do and as thought a few did, and the numbers just multifolded as its impossible to ignore.

But the bait lies in this tricky part that these posts have an expiration. There is a specific time limit after which the content is no longer available. Companies targeting younger generations can create integrated marketing campaigns to offer exclusive content, create teasers of their upcoming products and services with photos and videos. The trick and exclusivity clause, which keeps the photos and videos available only for a certain time period is what keeps them anxious for what’s coming up next. Real -time marketing and how !

3. Instagram = Insta-hit

Visual imagery and visual stimulation is what people care about the most. People want to know what you are surrounded with and what are your present life experiences you would like to share which would excite them. Businesses and companies want to share what they are upto, what they are currently offering to their prospective customers and what’s happening within their companies.

4. Live streaming – With improved mobile connectivity and technology, videos have become popular method of engaging with your audiences and connecting with them directly, brands have been experimenting with live video streaming and making it a part of their digital marketing efforts ; to make consumers a part of their brand experience. Facebook’s live streaming option and Meerkat and Periscope enable you to share on Twitter.User’s and live audience can view, comment and interact in real-time.

Be it for a new product release, live question and answer session, showcasing company culture, behind the scenes look or just about anything to engage your audience.

5. Pay-per-click marketing and the change in way advertising is done.

Google Adwords is a boon for digital marketers and with the new Identity-Based Pay-Per-Click Marketing its easier for businesses to target specific customers based on their specific needs and wants with just their phone number or email. Directing ads with the exact needs and wants is what the new Google Adwords is all about.

Want your content to go viral ?PPC could be your pathway to the solution, with PPC ads one can get interesting content in front of a very targeted audience, making it turn viral.An interesting way to get your brand noticed to greatly increase the chances of your message being picked up by your target market and taken viral.

With this just being The Part 1 to engage and reach out to your audiences, its a great opportunity for both consumers and marketers alike to use these digital innovations and integrate them within your business, alternatively, we at Zweezle are always there to help you  boost up your digital marketing needs with our range of digital branding and video production services.

Start off with these techniques and let us know the experience, until we come back with the Part 2 series of digital trends.

Cheat sheet on making videos Viral – Video Marketing

Making things ‘viral’ is the new cool in the Media Industry.The idea is to spread across your videos and posts to as many people as possible and allow them to share as well as to promote sharing by the audience among various platforms.

As per statistics, it is estimated that a successful viral campaign can have twice the number of times more impact than a non-viral campaign.It is a known fact that videos are the most widely used and most effective content marketing tactic to both B2B AND B2C marketers.

Video Marketing Companies in Bangalore
Video-marketing

A few things to keep focused on while deciding your strategy.

  1. Identify the target audience
  2. Pick a main character your viewers can identify with
  3. Come up with a current case or a story that resonates with your audience
  4. Make your visual elements as appealing as your narration
  5. Create a call-to-action

So what’s the trick? What works to make videos get in more likes, shares, comments, views, ratings, blogs posts and back links? Read on and okay you may share.

1. Stop being neutral – Develop a strong opinion, back it with facts and inspire people from your end representing your point of view.Stop being boring, you cannot impress everyone. Inspire strong emotions and get people excited.

2.Do something out of the way – Okay yes, I meant out of the box, something unexpected for people to sit up and take notice. Social signal metrics are highly used by search engines like google to determine and rank search engine results.

3.Don’t make it sound like a direct advertising campaign for your company. Focus on creating a good and interesting story.

4.Make sequels – People have noticed you and seen your campaign and you have managed to get their attention. What next ? Give them more of what they liked and introduce your brand.

5.Allowing and promoting sharing is the essence of making videos go viral. Allow people to download and embed the content and share via email and publish on their social media networks.

6.Connect with customers

Connecting with your customers is a vital part of viral campaigns. Share and engage in discussions, understand what they are looking for and be a part of their conversation on various platforms. Take in their suggestions if it suits your company image and rightfully acknowledge them. This also creates a personal touch.

7.Never restrict access – Viral marketing means spreading and how would you do it if you restrict and put permissions to your posts? You cannot put an exclusivity clause and expect your post to become viral. Requiring people to register or become members, or download a special software etc. is an absolute NO.

8.Team up with unlikely partners may be even outside your industry. This in itself is a great way to create a buzz.

Obviously, nothing works if it doesn’t hold the right context, message and turns up the emotions of the audience. Viral campaigns are those that play on fears, hopes, dreams and humour.

We at Zweezle, a video production company from Bangalore, make videos along with branding and strategy, We have the shots you want to fire! If your videos aren’t working on social media and you want some friendly suggestions and guidance on how to bring video into your digital marketing strategy, get in touch at contact@zweezle.in or just call us on 080-41566444

Getting your Business in the online space.

Whether you are just starting off or are an established business firm, It is time to go OFFLINE TO ONLINE.

People have moved beyond brick and mortar and believe in the power of internet for all their needs.

Digital Marketing Company Bangalore
Get your business off the ground.Go Online.

It is important to show your business presence in the virtual world.

Business is developing beyond fixed timings and definitely beyond closed doors and showrooms.

Lets think of various ways to interact with your customers or say to be potential customers.

Firstly, analyse the industry your business is in, check the ongoing current trends and establish a business website. Zweezle, a digital marketing company Bangalore, helps you create great websites be it a basic design, a highly creative design, or any e-commerce solutions.Create an online web-store for an enriching virtual shopping experience.Customers would love to shop at the comfort of their homes at absolutely odd timings.

Having a pre-decided set budget and working based on what you really need along with a few priority wants will allow to craft a solution that meets your objectives while remaining within your budget.

Secondly, Send e-mails be it monthly or weekly, keep your audience informed and engaged.Inform them of new happenings, new product launches, any campaigns you may be launching or taking part in or just about general social causes.Zweezle could help you create great email campaigns and e-mailers.

Thirdly, Engage and create accounts on Social MEDIA websites such as Facebook, Twitter, Linkedin, Instagram, Pinterest, YouTube, Google+

Jump on the various social networks to get your store out and about in the fore-front for customers. Feature contests and promotions with coupons and vouchers in the social sphere and watch your store go viral. A little effort here can go a long way in driving sales to your store.

Fourthly, Create videos, advertisement campaign programs, attractive packaging options, online advertisements and anything you could do to promote and get your business talking.Zweezle  video production Bangalore, helps you create professionally made creative corporate videos, promotional campaigns and a lot of other strategies to get your business reach its truest potential.

Lastly, blogs and mobile apps. These are specifically related to the type and kind of business, the industry your business belongs to, the scope of business and the general audience you are planning to cater to. Initially you might not feel the need for one of these but as your business progresses you will definitely want to implement and get going with these.

Whew…. now that’s a lot of work to get your store off the ground and precisely thats why we, Zweezle exist.We’ve got the experience along with the expertise necessary to help build your store and propel customers to the front door. Contact Zweezle, today to get your store off the ground!

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